Hudey finds the right creators, writes personalised outreach, and negotiates fair rates. You approve everything before it goes out.
How It Works
From campaign brief to signed creators. Nothing goes out without your sign-off.
Campaign goal, target audience, budget. Takes five minutes. Hudey uses this to shortlist creators who fit.
Hudey pulls engagement data, audience demographics, and content history to recommend creators worth your time.
Hudey drafts the outreach and handles back-and-forth on rates. You read every message before it goes.
Responses, deals, and spend update live in your dashboard. No spreadsheets required.
Features
Discovery, outreach, negotiation, and reporting. One platform.
Every creator is screened for sustainability alignment. Not just bio keywords — actual content history, past partnerships, and audience values.
Filter by niche, engagement, location, or audience size. Find creators your customers already follow.
Every message references the creator’s recent posts, tone, and niche. You review before it sends.
Fair rates based on reach, engagement history, and what similar partnerships cost. You set the ceiling.
Fake followers, past brand conflicts, misaligned content. All flagged before you ever reach out.
See who’s been contacted, who’s replied, what’s been agreed, and what you’ve spent. Export a report when you need it.
Why we built this
We talked to 40+ UK sustainable brand founders. The same problems came up every time. So we built a platform to solve them.
Most platforms rank creators by reach. Nobody checks whether their content or audience actually cares about sustainability.
Other tools send messages you never see. A single tone-deaf outreach can burn a creator relationship before it starts.
Platforms built for every industry end up solving none of them well. Sustainable brands have vetting needs most tools ignore.
Research, outreach, negotiation, follow-ups. Most teams burn 15+ hours a week before signing anyone.
From our brands
“We used to spend weeks finding creators who actually aligned with our values. Hudey matched us with the right partners in under 48 hours.”
“The AI negotiation tool alone saved us 15 hours a week. We ran three campaigns at once without hiring anyone new.”
“Finally a platform that gets sustainable brands aren’t just a niche. The creator vetting is exactly what we needed.”
“We used to spend weeks finding creators who actually aligned with our values. Hudey matched us with the right partners in under 48 hours.”
“The AI negotiation tool alone saved us 15 hours a week. We ran three campaigns at once without hiring anyone new.”
“Finally a platform that gets sustainable brands aren’t just a niche. The creator vetting is exactly what we needed.”
“Every creator recommendation actually matched our sustainability values, not just follower count. That’s what sold us.”
“We went from zero influencer presence to three signed partnerships in our first week. Onboarding took maybe 20 minutes.”
“The outreach messages sounded like us, not like a bot. Creators responded because it felt like a real person wrote it.”
“Every creator recommendation actually matched our sustainability values, not just follower count. That’s what sold us.”
“We went from zero influencer presence to three signed partnerships in our first week. Onboarding took maybe 20 minutes.”
“The outreach messages sounded like us, not like a bot. Creators responded because it felt like a real person wrote it.”
“One dashboard for every conversation, deal, and campaign metric. We stopped toggling between four apps.”
“Other platforms flooded us with irrelevant creators. Hudey’s shortlist was right from the first campaign.”
“The negotiation AI suggested rates that were fair for both sides. Creators appreciated the transparency, and so did our budget.”
“One dashboard for every conversation, deal, and campaign metric. We stopped toggling between four apps.”
“Other platforms flooded us with irrelevant creators. Hudey’s shortlist was right from the first campaign.”
“The negotiation AI suggested rates that were fair for both sides. Creators appreciated the transparency, and so did our budget.”
Founding Cohort
We're building Hudey with a small group of UK sustainable brands. Founding members get hands-on onboarding, £250/campaign locked in, and a direct line to our team.
Locked-in pricing that won’t change
Work directly with the founding team
Your feedback drives what we build next
What you control, what Hudey handles, and what it costs.
Founding Cohort
UK sustainable brands only. Founding members get hands-on onboarding and a locked-in rate that won't come back.